Thursday, August 28th 2008

Mediabase Partners with S.I.N.

Contact: Amir Forester
818-461-5404

MEDIABASE AND THE STREET INFORMATION NETWORK (S.I.N. ®) FORM PARTNERSHIP

LOS ANGELES, August 28, 2008 - Mediabase, the airplay monitoring and research division of Premiere Radio Networks, and The Street Information Network (S.I.N.) announced today their partnership. Mediabase will provide its airplay statistics to S.I.N., which will use the data to fuel its popular "S.I.N. TIMETABLES," one of the most-used tools in Rhythm, Urban and Top 40 Radio in determining popularity of new music.

President of Mediabase and EVP of Premiere Radio Networks Rich Meyer stated, "We're very pleased to partner with Vince Pellegrino and the people at The Street Information Network. They're renowned for exposing great new music and we feel this partnership is a win-win for everyone, in particular, the consumers of new music."

Added Mediabase Senior Vice President of Music Initiatives Alissa Pollack, "Music is as vibrant and important as it has ever been. S.I.N. is an industry leader in helping to get hot new music exposed to the masses, and that's what it's all about. I can't wait to work with this cutting-edge company to deliver great music to the masses."

S.I.N. President Vince Pellegrino added, "The S.I.N. TIMETABLES have served as viable programming and strategic tools for radio and record promotion professionals over the past decade. Rather than focus primarily on chart positions, the S.I.N. TIMETABLES track the 'time' of exposure and development of new artist releases relative to radio airplay. In partnership with Mediabase, the S.I.N. TIMETABLES will now reach more industry professionals each week with an invaluable resource of information to better compete in the ever challenging and competitive marketplace. I want to personally thank Alissa Pollack whose passion for new music and artists is second to none."


S.I.N. is a division of the Pellegrino Entertainment Group Inc., which publishes its weekly S.I.N. Newsletter and maintains www.SINternet.com, one of the most popular websites used to discover new music. The company also produces the industry's only weekly S.I.N. New Music Program CD which is distributed to radio programmers and record executives nationwide.

In addition to providing vital airplay information to 1,850 affiliate radio stations and every major broadcast group, Mediabase 24/7, a division of Premiere Radio Networks, provides research to every major record label in the North America. Mediabase monitors more than 1,800 radio stations in 175 U.S. and Canadian markets. Mediabase introduced and innovated the concept of monitored airplay in 1987.